[Booklet] 365 days to enjoy food

12 months of marketing by Kokubu, which has been in business for 310 years.

Food is an inseparable part of daily life. What did you buy, when, where, for what, for whom, how, for how much, and how did you share that information? By understanding the behavior of consumers, it is possible to guide them to the sales floor.

This book is an easy-to-understand introduction to marketing that uses many illustrations. The aim is for students interested in marketing and young salespeople working in the distribution industry to have fun learning.

*The calendar listed in the booklet is based on 2023, but the content can be used every year.

<About product shipping>
We will start shipping from January 22, 2024 (Monday).